The brand product Poulain chocolate since its inception in February 1848 by Victor-Auguste Poulain, confectioner to Blois.
Foal is a subsidiary of Cadbury in 1988, a subsidiary of Kraft Foods since 2010.
Less ancient than Suchard (1826) or Menier (1836 ...
The brand product Poulain chocolate since its inception in February 1848 by Victor-Auguste Poulain, confectioner to Blois.
Foal is a subsidiary of Cadbury in 1988, a subsidiary of Kraft Foods since 2010.
Less ancient than Suchard (1826) or Menier (1836), Colt is still one of the oldest chocolate brands in France and, perhaps, the one that contributed the most to the commercial distribution of chocolate in all layers of the society. In fact, before Victor Auguste Poulain chocolate was a food packaged in the form of traditional sausages produced and sold as a "health" - the Menier chocolate for example, was originally a seller of pharmaceutical products. Foal was an industrial product and greedy. This is probably also the first brand of chocolate to have massive publicity release form.
The company will remain as an innovative marketing. She will go to buy theaters (110 theaters in 1914 including Egypt and England!) And offer "freebies", distributed in tablets, entitling entry at half price.